H&M Spring Fashion

The H&M Spring Fashion campaign invites the user to the home of Miranda Kerr.

Each campaign image is displayed together with its related garments. Hovering the garments, triggers a thumbnail film that displays a detail close-up of the garment, almost as MIranda herself films it.

The site also contains a hidden bonus-chapter. This is activated by clicking on the lock and writing the correct password. Once activated, a mini-game (memory with a twist) is presented letting the user to have a chance of winning amazing prizes.